This brand awareness campaign shows Canadians that Sleep Country can ward-off relatable sleep-induced mishaps.
This product line extension redefines the heritage chocolate, After Eights, as an enticing late-night questions game.
This brand awareness campaign uses strategic touchpoints (waste bins and garbage trucks) to display the raw ingredients upcycled in Reduced products while highlighting their overall mission to fight food waste.
This multimedia campaign focused on brand awareness and increased donations (direct mail).
This product launch campaign for Nordgreen's solar watches applied consumer insights to create a tailored strategy focused on eco-conscious Americans.
This project involved redesigning all aspects of the Coffee Time brand, including the logo, app, menu and physical locations. The goal was to reinvigorate the company and appeal to younger Canadians.
If you're looking for a strategist to elevate your brand, please reach out.I aim to respond within one business day.
.svg)
.svg)
.svg)
.svg)
.jpg)
.jpg)